Posts Tagged ‘engagement’

Engagement Measures: Kodak Versus Polaroid

Posted in Social Media Metrics, User Communities, User Engagement on July 7th, 2010 by Anne Gentle – View Comments
Sometimes we stumble upon interesting engagement insights using the LugIron social media measurement tool, and we want to share those with you. This is the first post in a series we’ll run as we continue to code the heck out of our community engagement dashboard. This past week or so, we’ve been collecting data through the [...]

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Simple Ways to Build User Engagement

Posted in General, User Communities, User Engagement on January 29th, 2010 by Anne Gentle – View Comments
Some of us LugIron folks attended this week’s Austin Social Media Breakfast. We heard about PetRelocation.com and their social media strategies from Kevin O’Brien, CEO, and Rachel Farris, director of PR and new media and employee number 2. Their talks inspired me to think about some basic ways that you can build user engagement in communities [...]

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